Product Analyst

About This Course

A Product Analyst in the software product/SaaS industry focuses on improving product performance by analyzing user behavior, feature usage, and key product metrics. This course equips learners with the skills to track KPIs such as user engagement, retention, and conversion, and translate data into actionable product insights. Participants gain hands-on experience with tools like Excel, SQL, and BI dashboards, along with exposure to product analytics platforms. The program emphasizes funnel analysis, cohort analysis, and data-driven decision-making to enhance product features and user experience. Learners will understand how to work closely with product and engineering teams, prioritize improvements, and measure the impact of changes. By the end of the course, they are prepared for roles in product analytics, with career progression into product management and product strategy leadership positions.

Key Responsibilities

• Analyze product usage, customer behavior, and business metrics to generate actionable insights
• Define and monitor product KPIs, funnels, and user engagement metrics
• Conduct cohort analysis, A/B testing, and feature performance evaluations to support product decisions
• Develop dashboards and reports to track product performance and identify growth opportunities
• Collaborate with product managers, engineering, design, and customer success teams to drive data-driven product improvements

Growth Path

Tools Used

Perfect For

Computer Science and Engineering Graduates | Business and Analytics Professionals | Product Management Aspirants | SaaS and Technology Professionals | Data Analytics Enthusiasts | Individuals Interested in Product Strategy and User Experience

Fee Structure