Growth/Retention Analyst

About This Course

A Growth/Retention Analyst reduces churn and increases repeat behavior using lifecycle funnels, cohort analysis, segmentation, and CRM measurement. They identify churn points, evaluate lifecycle journeys (email/push/WhatsApp/in-app), and quantify uplift from experiments and interventions. Strong measurement discipline is required to avoid misleading attribution, and analysts partner with product, CRM, and marketing teams to scale successful playbooks. Tools include SQL, BI dashboards, lifecycle platforms, and product analytics tools. The role suits candidates who like behavioral analytics and experimentation and can grow into CRM leadership or growth management.

Key Responsibilities

• Inventory health
• OTIF/fill-rate
• supplier KPIs
• capacity planning
• cost-to-serve

Growth Path

Tools Used

Perfect For

Ops/SCM grads; process + data mindset

Fee Structure