Customer Analytics (Telecom)

About This Course

A Customer Analytics Analyst in the telecom and ISP industry focuses on understanding customer behavior, usage patterns, and preferences to drive growth and improve customer experience. This course equips learners with the skills to analyze KPIs such as customer acquisition, retention, ARPU (average revenue per user), usage trends, and segmentation. Participants gain hands-on experience with tools like Excel, SQL, and BI dashboards for data analysis and reporting. The program emphasizes customer segmentation, behavioral analysis, and data-driven decision-making in subscription-based environments. Learners will understand how to identify high-value customers, personalize offerings, and improve engagement and retention. By the end of the course, they are prepared for roles in customer analytics, with career progression into growth strategy, customer experience leadership, and marketing analytics positions.

Key Responsibilities

• Analyze subscriber behavior, usage patterns, and customer lifecycle data to generate actionable insights
• Segment customers based on demographics, usage, and value to improve targeting strategies
• Monitor customer acquisition, retention, churn, and engagement metrics
• Develop dashboards and predictive models to support marketing and customer experience initiatives
• Collaborate with marketing, product, and customer service teams to optimize customer satisfaction and revenue growth.

Growth Path

Tools Used

Perfect For

Engineering and Business Graduates | Telecom & ISP Professionals | Data Analytics Enthusiasts | Marketing and Customer Experience Aspirants | Business Intelligence Professionals | Individuals Interested in Customer Insights and Data-Driven Decision Making

Fee Structure